Description

This report looks closely at usage of and spending on pain killers. The focus is on non-prescription painkillers though the report also presents data on the percentage of the target population that has ever used a prescription pain killer. The report gives detailed data on respondent's favorite and second favorite painkillers, and the reason that the favorite is preferred to the second favorite. In addition to spending data, the report presents data on usage of aspirin for health reasons other than as a painkiller, and plans to take aspirin in the future for such reasons. Also tracks attitudes towards generic versions of painkillers, source or purchases, and reasons for taking pain killers. The report tracks use of painkillers for arthritis, headaches, migraines, back problems and other sources of pain. More than 100 detailed tables present demographic details about who takes aspirin, Tylenol, Advil, Motrin, Aleve and other popular painkillers and their generic competitors. Data is broken out by age, income, family size, marital status, ethnicity, religion and other characteristics useful to marketers.

Table of Contents

ASSUMPTIONS ABOUT THE NUMBER OF AMERICANS AGED 50 AND OVER . EXPLANATION OF THE DESCRIPTIVE VARIABLES USED TO SEGMENT THE DATA . HOW THE SAMPLE BREAKS DOWN . 1.1. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, No Breakout . 1.2. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Age . 1.3. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Income . 1.4. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Religiosity . 1.5. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Religion . 1.6. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Ethnic affiliation . 1.7. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Political Conviction . 1.8. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by City Size . 1.9. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Have or do not Have Children . 1.10. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Have or do not Have Grandchildren . 1.11. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Marital Status . 1.12. Primary Reason of Americans Aged Fifty and Over for Preferring Favorite Painkiller to Second Favorite, Broken Out by Gender . 2.1. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, No Breakout . 2.2. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Age . 2.3. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Income . 2.4. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Religiosity . 2.5. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Political Conviction . 2.6. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Religion . 2.7. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Ethnic affiliation . 2.8. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by City Size . 2.9. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Have or do not Have Children . 2.10. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Have or do not Have Grandchildren . 2.11. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Marital Status . 2.12. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year, Broken Out by Gender . 2.13. Spending of Americans Aged Fifty and Over for Non-Prescription Painkillers in the Past Year; Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 3.1. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, No Breakout . 3.2. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Age . 3.3. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Income . 3.4. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Religiosity . 3.5. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Religion . 3.6. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Ethnic affiliation . 3.7. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Political Conviction . 3.8. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by City Size . 3.9. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Have or do not Have Children . 3.10. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Have or do not Have Grandchildren . 3.11. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Marital Status . 3.12. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year, Broken Out by Gender . 3.13. Percent of Americans Aged Fifty and Over Who Have Taken Aspirin in the Past Year; Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 4.1. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, No Breakout . 4.2. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Age . 4.3. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Income . 4.4. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Religiosity . 4.5. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Religion . 4.6. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Ethnic affiliation . 4.7. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Political Conviction . 4.8. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by City Size . 4.9. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Have or do not Have Children . 4.10. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Have or do not Have Grandchildren . 4.11. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Marital Status . 4.12. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller, Broken Out by Gender . 4.13. Percent of Americans Aged Fifty and Over that Take Aspirin Regularly for Health Reasons Other Than as a Painkiller; Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 5.1. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , No Breakout . 5.2. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Age . 5.3. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Income . 5.4. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Religiosity . 5.5. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Religion . 5.6. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Ethnic affiliation . 5.7. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Political Conviction . 5.8. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by City Size . 5.9. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Have or do not Have Children . 5.10. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Have or do not Have Grandchildren . 5.11. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Marital Status . 5.12. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller , Broken Out by Gender . 5.13. Percent of Americans Aged Fifty and Over that Plan to Start Taking Aspirin Regularly at Some Point in Their Life for Health Reasons Other Than as a Painkiller, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 6.1. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , No Breakout . 6.2. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Age . 6.3. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Income . 6.4. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Religiosity . 6.5. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Religion . 6.6. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Ethnic affiliation . 6.7. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Political Conviction . 6.8. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by City Size . 6.9. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Have or do not Have Children . 6.10. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Have or do not Have Grandchildren . 6.11. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Marital Status . 6.12. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Broken Out by Gender . 6.13. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Aspirin , Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 7.1. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, No Breakout . 7.2. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Age . 7.3. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Income . 7.4. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Religiosity . 7.5. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Religion . 7.6. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Ethnic affiliation . 7.7. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Political Conviction . 7.8. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Have or do not Have Children . 7.9. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Have or do not Have Children . 7.10. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Have or do not Have Grandchildren . 7.11. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Marital Status . 7.12. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Broken Out by Gender . 7.13. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Ibuprofin, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 8.1. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, No Breakout . 8.2. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Age . 8.3. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Income . 8.4. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Religiosity . 8.5. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Religion . 8.6. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Ethnic affiliation . 8.7. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Political Conviction . 8.8. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by City Size . 8.9. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Have or do not Have Children . 8.10. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Have or do not Have Grandchildren . 8.11. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Marital Status . 8.12. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Broken Out by Gender . 8.13. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Motrin, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 9.1. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, No Breakout . 9.2. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Age . 9.3. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Income . 9.4. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Religiosity . 9.5. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Religion . 9.6. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Ethnic affiliation . 9.7. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Political Conviction . 9.8. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by City Size . 9.9. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Have or do not Have Children . 9.10. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Have or do not Have Grandchildren . 9.11. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Marital Status . 9.12. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Broken Out by Gender . 9.13. Percent of Americans Aged Fifty and Over that Have Purchased Generic Forms of Advil, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 10.1. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers , No Breakout . 10.2. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Age . 10.3. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Income . 10.4. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Religiosity . 10.5. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Religion . 10.6. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Ethnic affiliation . 10.7. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Political Conviction . 10.8. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by City Size . 10.9. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Have or do not Have Children . 10.10. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Have or do not Have Grandchildren . 10.11. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Marital Status . 10.12. Most Frequent Retail ource of Purchase of Americans Aged Fifty and Over for Painkillers, Broken Out by Gender . 11.1. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, No Breakout . 11.2. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Age . 11.3. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Income . 11.4. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Religiosity . 11.5. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Religion . 11.6. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Ethnic affiliation . 11.7. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Political Conviction . 11.8. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by City Size . 11.9. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Have or do not Have Children . 11.10. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Have or do not Have Grandchildren . 11.11. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Marital Status . 11.12. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Broken Out by Gender . 11.13. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Arthritis, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 12.1. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, No Breakout . 12.2. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Age . 12.3. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Income . 12.4. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Religiosity . 12.5. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Religion . 12.6. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Ethnic affiliation . 12.7. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Political Conviction . 12.8. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by City Size . 12.9. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Have or do not Have Children . 12.10. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Have or do not Have Grandchildren . 12.11. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Marital Status . 12.12. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Broken Out by Gender . 12.13. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for BackPain, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 13.1. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, No Breakout . 13.2. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Age . 13.3. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Income . 13.4. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Religiosity . 13.5. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Religion . 13.6. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Ethnic affiliation . 13.7. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Political Conviction . 13.8. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by City Size . 13.9. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Have or do not Have Children . 13.10. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Have or do not Have Grandchildren . 13.11. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Marital Status . 13.12. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Broken Out by Gender . 13.13. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Osteoporosis, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 14.1. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, No Breakout . 14.2. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Age . 14.3. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Income . 14.4. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Religiosity . 14.5. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Religion . 14.6. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Ethnic affiliation . 14.7. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Political Conviction . 14.8. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by City Size . 14.9. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Have or do not Have Children . 14.10. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Have or do not Have Grandchildren . 14.11. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Marital Status . 14.12. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Broken Out by Gender . 14.13. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Headaches, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 15.1. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines . 15.2. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Age . 15.3. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Income . 15.4. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Religiosity . 15.5. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Religion . 15.6. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Ethnic affiliation . 15.7. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Political Conviction . 15.8. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by City Size . 15.9. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Have or do not Have Children . 15.10. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Have or do not Have Grandchildren . 15.11. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Marital Status . 15.12. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Broken Out by Gender . 15.13. Percent of Americans Aged Fifty and Over that Take a Non-Prescription Painkiller for Migraines, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . 16.1. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, No Breakout . 16.2. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Age . 16.3. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Income . 16.4. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Religiosity . 16.5. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Religion . 16.6. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Ethnic affiliation . 16.7. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Political Conviction . 16.8. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by City Size . 16.9. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Have or do not Have Children . 16.10. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Have or do not Have Grandchildren . 16.11. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Marital Status . 16.12. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Broken Out by Gender . 16.13. Percent of Americans Aged Fifty and Over that Have Used a Prescription Painkiller, Sample Results Projected to the Overall Population of Americans Aged Fifty and Over . APPENDIX ONE: LIST SELECTION METHODOLOGY . APPENDIX 2: MAIL SURVEY METHODOLOGY . APPENDIX 3: MEASURES OF DATA ACCURACY AND RELIABILITY . APPENDIX 4: OTHER REPORTS OF INTEREST FROM PRIMARY RESEARCH GROUP, INC. .